Reefer Shipping. The development of this new exhibition area in the Museum was made possible by the sponsorship of Dr. August Oetker KG, Bielefeld. The Hamburg Süd company was owned by the Oetker family for more than eight decades until it was sold to the Danish Maersk Group at the end of 2017.
Today we just opened a new exhibit named „Reefer Shipping – Transport of Perishable Goods“ on deck 6. It concentrates everything on the subject of reefer shipping, using the company Hamburg Süd as an example.
From the beginning of reefer shipping in 1877 to the present day, the development of this crucial part of the modern merchant navy and the global supply chain is explained in this area.
The preferences of consumers around the world has always determined the trade routes of food. If demand for a certain type of fruit increased in one part of the world, producers on another continent would be quick to meet that demand. Today, thanks to reefer shipping, many fruits and vegetables are available all year round.
Continuous adaptation to changing customer demands and the associated challenges of transporting temperature-sensitive goods and cargo care have left a lasting mark on the reefer business in shipping over many years.
The most important cargoes transported in temperature-controlled containers worldwide today are fruit and vegetables, meat, fish, seafood, dairy products, pharmaceuticals and flowers, with bananas being the most common reefer cargo. When transporting temperature-sensitive goods, unbroken compliance with the cold chain is crucial for quality.
This and much more information awaits the visitors, who can also use an interactive touch screen to see for themselves the goods and goods flows that are of interest to them, such as beef from Argentina, avocados from Peru or grapes from Brazil.
We will be giving you a weekly glimpse in the contents of the exhibit focusing on the Ships featured here.
The development of this new exhibition area in the Museum was made possible by the sponsorship of Dr. August Oetker KG, Bielefeld. The Hamburg Süd company was owned by the Oetker family for more than eight decades until it was sold to the Danish Maersk Group at the end of 2017.